Jesus entered the temple courts and drove out all who were buying and selling there. He overturned the tables of the money changers and the benches of those selling doves.:“It is written,” He said to them, “My house will be called a house of prayer,but you are making it ‘a den of robbers.” Matthew 21:12-17 Over 6 billion euros are generated with religious goods annually in Europe. It´s an industry that, like any other, works with the rules of the market economy. Where faith collides with commerce, a bizarre tension arises. At religious trade fairs nuns negotiate with businessmen for discounts and at sanctuaries crucifixes in advantage packs are offered to pilgrims. Supply and demand regulate the market. The search for spiritual fulfillment becomes a shopping trip and the exhibition hall transforms to a den of robbers.